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TOKYO GIRLS PARADE

BOKU Masayoshi representing TOKYO GIRLS PARADE production team

Web [Japan]

This is a promotion site for Tokyo Girls Collection (TGC), the biggest fashion festival in Japan. The users can customize the fashion and makeup of their avatars, then go around the websites. The avatars were featured on the screen of the TGC fashion show and formed a fashion parade; their parades have been seen everywhere, from mobile phone wallpapers and blog parts to the mixi application.

©Bascule Inc.

Profile

BOKU Masayoshi

Japan

BOKU Masayoshi was born in Tokyo in 1967. He serves as the representative director of the Bascule company, which he established in 2000.

( 2012 )

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